Last update: 9/16/2025
Transcription
| DANA Fields | Content |
| Note Type | Normal-Existing by default. Check in SF if existing in calendar; if not, select Normal-New. |
| Task Description | Contact Name – Broker-dealer |
| Task Comments | Directly send message to WS’s app. Used for clarification. |
| Special Instructions | For WS’s instructions for specialist. |
| Internal Comments | For any instructions from the specialist or any note for reference. |
| Date | As dictated. Use recording date if not provided. |
| Time | As dictated. Leave blank if not provided. |
| Contacts | As dictated. |
| Broker-Dealer | As dictated. Leave blank if not provided. |
| Location | As dictated. Leave blank if not provided. |
| Type of Meeting | Choose appropriate type as dictated or gleaned from the recording or from existing meeting in SF. If not provided, use Advisor Meeting by default.
Example: Options as shown in SF: |
| Type | Choose appropriate type as it relates to the type of meeting:
Example: Options as shown in SF: |
| Subject | Refer to SF calendar for existing meetings. If none, subject should be as dictated but if not provided, use the following:
Meeting = for face-to-face meetings (Advisor Meeting, Breakfast Meeting, Lunch Meeting…) |
| Note Text |
As dictated. Capture verbatim but remove fillers. Identify the Thornburg Funds/Products mentioned by the wholesalers and place them at the top of the meeting notes. Put the product names as dictated.
|
| Product |
– For meeting notes where both THOR and other products were mentioned, prioritize tagging Premium Income Builder ETF since only one product can be selected. – For meeting notes where one product was mentioned, please refer to the Products W Ticker Excel sheet and place the corresponding product name. – And for meeting notes where THOR wasn’t mentioned but multiple other products were, do not tag any product. |
| Private Fund PSR | Select whenever Bow River is mentioned. |
| Bow River Attendee Included? | As dictated. Leave blank if not specified. |
| Bow River Attendees | Select appropriately from list provided. Leave blank if not specified. |
| TBRCOF Interest | Select whenever Bow River, Private Credit or TBRCOF is/are mentioned. |
| ETF Interest | Select whenever ETF, TXUE, TXUG, TMB, TPLS is/are mentioned. |
| Thornburg Attendee Role | Select appropriately. Leave blank if not provided.
Portfolio Manager |
| Thornburg Attendees | Select appropriately from list provided. Leave blank if not specified. |
| CPM/Purpose | As dictated. Leave blank if not provided. |
| No. of Attendees | As dictated or gleaned from the recording. Default is 1. |
Follow-up
| DANA Fields | Content |
| Type | Default is Email |
| Assigned To | Name of internal WS |
| Due Date | Use next business day if not provided by the WS. |
| Subject | Use the same subject as the main note. |
| Comments | Mirror the whole text of the main note. |
| Assigned To (Other) | Name of whomever the task is for, other than the internal |
CRM Mod
| DANA Fields | Content |
| Note Type | CRM Modification |
| Task Description | Contact Name – Broker-dealer |
| Task Comments | Directly send message to WS’s app. Used for clarification. |
| Special Instructions | For WS’s instructions for specialist. |
| Internal Comments | For any instructions from the specialist or any note for reference. |
| Date | As dictated. Use recording date if not provided. |
| Time | As dictated. Leave blank if not provided. |
| Contacts | As dictated. |
| Broker-Dealer | As dictated. Leave blank if not provided. |
| Location | As dictated. Leave blank if not provided. |
| Profile | Click Changed when making any changes in the FA’s CRM profile. |
| Text | As dictated. Leave blank if not provided. |
| Book of Business (AUM) | Capture value of book of business/AUM if mentioned in the recording. Leave blank if not provided. |
| % of Book in Mutual Funds | As dictated. Leave blank if not provided. |
| % of Discretionary Business | As dictated. Leave blank if not provided. |
| Top Funds Used (Symbol) | As dictated. Leave blank if not provided. |
| Advisor as Fiduciary | As dictated. Leave blank if not provided. |
| Recordkeeper | As dictated. Leave blank if not provided. |
| Total Plan Assets | As dictated. Leave blank if not provided. |
| Thornburg Plan Exposure >$250K | Tickbox. Click when necessary. |
| OCIO | As dictated. Leave blank if not provided. |
| Retirement Platforms Supported | As dictated. Leave blank if not provided. |
Create New Contact
| DANA Fields | Content |
| Note Type | Create New Contact |
| Task Description | Contact Name – Broker-dealer |
| Task Comments | Directly send message to WS’s app. Used for clarification. |
| Special Instructions | For WS’s instructions for specialist. |
| Internal Comments | For any instructions from the specialist or any note for reference. |
| Date | As dictated. Use recording date if not provided. |
| Time | As dictated. Leave blank if not provided. |
| Contacts | As dictated. |
| Broker-Dealer | As dictated. Leave blank if not provided. |
| Location | As dictated. Leave blank if not provided. |
| Subject | Leave blank. |
| Text | FINRA link or Google results link |
| Type of Meeting | Leave blank. |
| Type | Leave blank. |
Lead Convert
| DANA Fields | Content |
| Note Type | Lead Convert |
| Task Description | Contact Name – Broker-dealer |
| Task Comments | Directly send message to WS’s app. Used for clarification. |
| Special Instructions | For WS’s instructions for specialist. |
| Internal Comments | For any instructions from the specialist or any note for reference. |
| Date | As dictated. Use recording date if not provided. |
| Time | No time assumptions. Leave blank if not provided. |
| Contacts | As dictated. |
| Broker-Dealer | As dictated. Leave blank if not provided. |
| Location | As dictated. Leave blank if not provided. |
| Subject | Leave blank. |
| Text | Salesforce lead link. |
| Type of Meeting | Leave blank. |
| Type | Leave blank. |
Opportunity
| DANA Fields | Content |
| Note Type | Opportunity |
| Task Description | Contact Name – Broker-dealer |
| Task Comments | Directly send message to WS’s app. Used for clarification. |
| Special Instructions | For WS’s instructions for specialist. |
| Internal Comments | For any instructions from the specialist or any note for reference. |
| Date | As dictated. Use recording date if not provided. |
| Time | As dictated. Leave blank if not provided. |
| Contacts | As dictated. |
| Broker-Dealer | As dictated. Leave blank if not provided. |
| Location | As dictated. Leave blank if not provided. |
| Subject | Leave blank. |
| Text | As dictated.
Example: |
| Type of Meeting | Leave blank. |
| Type | Leave blank. |
| Opportunity Name | Format: Firm Name_Fund/Product_Advisor Name |
| Firm Name | As dictated |
| Advisor/Team | As dictated |
| PM or PS involved | As dictated and leave blank if not specified |
| Fund/Product | As dictated (If there are multiple fund/product mentioned, create one opportunity for each.) |
| Funding Date | Set 30 days after opportunity was created. |
| Amount Funded | As dictated |
| Stage | Interest and Actively Qualifying (default) |
| Asset in Millions | As dictated. Same value as amount funded. |
| Oppty Next Step | Call (default) |
Please see attached Exercise Files for more details.
