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General Transcription Specs Knowledge Base

Last update: 4/8/2026

Normal New

APOLLO TRANS SPECS  
Types of Notes  


E-mailed Notes

 

Meeting notes sent by WS via e-mail and plotted into DANA then entered into CRM.    


Recorded Notes

 

Meeting notes are dictated and recorded using the Hey DAN app. Plotted into DANA then entered into CRM.    
Types of Service  
CRM Entry SalesForce    
TRANSCRIPTION/PROOFING GUIDELINES  
DANA Fields Interpretation Relevance  
Source – for emailed notes
– for App users: recording
– for App users: image
– for App users: text
– for App users: video
   
Note Type Default: Normal – New
Normal – Existing – for activities that are already in Salesforce
   
Task Description

Please put contact’s name as dictated and then firm name.
ex. Arya Stark – House of Stark

If no firm was provided, add the firm found in SF.

For multiple notes in one recording .
ex. Arya Stark & Others

Required  
Task Comments Use to send clarification when doing transcription. If no clarif, leave it blank    
Date & Time

Date of the call or meeting. If none is provided, default to the date of recording.

Always set time in ET. Adjust time based on the WS timezone
Pacific Standard Time: +3
Mountain Standard Time: +2
Central Standard Time: +1

There is no Time Field in Salesforce for Meeting Notes. In this case put the time at the top of the meeting notes in this format: Time: 10:00 AM no need to convert time zones just add PST, MST, CST as the case may be for example, Time: 10:00 AM CST

   
Contacts

Verify advisor name through SalesForce.

For Contact Names, capture the exact full name as found in Salesforce.

Ex. If WS only mentioned the John Smith but in SF, you found John Arthur Smith. Use John Arthur Smith.

*Fill out the First Name field only for Contacts for ease of copying during entry.

Required Critical
Account

As specified. Leave blank if not dictated.

If only the State was dictated, capture the State only. (California)
If both City and State were dictated, capture both in this format:
City, [Abbreviation of the State] (San Francisco, CA)
If only street address was dictated, capture verbatim

   
Subject

As specified or based on context. Kindly use the defaults below if not specified.

For meeting with a single contact
Meeting with [contact name as dictated]

For meeting with two contacts:
Meeting with [Contact A and Contact B]

For group meeting with three or more contacts:
Meeting with [Contact A] and Others

Required Critical
Text

Put in the text dictated by the Wholesaler in smart verbatim.

Since there’s no time field in SF, if the time is specified by the WS, capture it in the note text. Still populate the time field in DANA but be sure to convert it to ET as DANA time is in ET.

   
Next Steps As specified or leave blank if not provided.    
Purpose As specified, leave blank if not provided    
Type

As specified or based on the context.

For virtual meeting or webinar use Remote Conference Call

• In-Person Meeting
• Remote Conference Call
• Outbound Call
• Inbound Call

Required Critical
Opportunity Put Opportunity if specified or mentioned in the note text. Leave blank if not provided    
Related To Put the Business Teams Involved if specified. Leave blank if not provided.    
Products Discussed As specified. If not, select None    
Employees Attended Populate with any other Apollo attendees provided.   Can be populated with the WS that called in notes too
OTHER RELEVANT FIELDS    
Special Instructions Instructions of wholesaler for the Hey DAN team.    
Internal Comments Instructions/Information from the specialist that would be helpful in CRM entry.
Put the dictated time and equivalent timezone conversion. Ex: 10AM +3
   
SALESFORCE ENTRY  
SF Fields Meeting Note    
Owner Auto populated with Hey DAN member’s name remove and change to whoever called in the note/sent email Required  
Summary Subject in DANA Required  
Details Text in DANA    
Next Steps Next Steps in DANA    
Meeting Type Type in DANA Required  
Purpose Purpose in DANA    
Date Date of Meeting Required  
Organizations Attended auto populated by name of firm    
Contacts added Name of the Contacts that attended Meeting or Call    
Employees Attended Name of the Owner is reflected here, be sure to remove the Hey DAN member’s name. This is also where you add other Apollo attendees    
Create Opportunity use to create opportunity a pop-up you need to fill in the details will show; if you create opportunity here this will be connected to the meeting already after save as Opportunities Discussed    
Opportunities Discussed Where you fill in an existing opportunity that is specified to be connected to meeting    
Products Discussed Copy from the products field in DANA    
Business Teams Auto-populated    
  Event    
Start Date & Time copy from DANA for time default to 8:00 AM ET if none provided    
End Date & Time auto-populated as same date and an hour after from Start; edit as needed    
All-Day Event tick if specified to be an all day event    
Name External Meeting Attendees name/s    
Assigned To Owner    
Location as specified    
Save Click save when done
*upon saving an event, click on New/Edit Meeting Note button and fill out missing details as enumerated above under Meeting Notes
   

Call Log

APOLLO TRANS SPECS  
   


Recorded Notes

 

Meeting notes are dictated and recorded using the Hey DAN app. Plotted into DANA then entered into CRM.    
Types of Service  
CRM Entry SalesForce    
TRANSCRIPTION/PROOFING GUIDELINES  
DANA Fields Interpretation Relevance Critical
Source – for App users: recording
– for App users: image
– for App users: text
– for App users: video
   
Note Type Call Log    
Task Comments Use to send clarification when doing transcription. If no clarif, leave it blank    
Date Date of the call. If none is provided, default to the date of recording.
   
Contacts

Verify advisor name through SalesForce.

For Contact Names, capture the exact full name as found in Salesforce.

Ex. If WS only mentioned the John Smith but in SF, you found John Arthur Smith. Use John Arthur Smith.

If WS provided the nickname, capture

*Fill out the First Name field only for Contacts for ease of copying during entry.

Required Critical
Account and Location

As specified. Leave blank if not dictated.

If only the State was dictated, capture the State only. (California)
If both City and State were dictated, capture both in this format:
City, [Abbreviation of the State] (San Francisco, CA)
If only street address was dictated, capture verbatim

   
Status
If not specified, use Completed as default
Required Critical
Subject

As specified or based on context. Kindly use the defaults below if not specified.

For meeting with a single contact
Meeting with [contact name as dictated]

For meeting with two contacts:
Meeting with [Contact A and Contact B]

For group meeting with three or more contacts:
Meeting with [Contact A] and Others

Required Critical
Text

Put in the text dictated by the Wholesaler verbatim.

 

Required Critical
Direction As specified. If not, use Outbound as default. Required Critical
Call Results

Based on the context of the dictation

• Left VM – if WS left a message
• No Answer – self-explanatory
• Scheduled Meeting – if a meeting got scheduled
• Spoke to Assistant – if WS spoke to CA/Assistant of Advisor
• Spoke to Advisor – if WS briefly spoke with Advisor
For Email Activity use Email Sent
• Spoke to Research/Diligence Team – (maybe use if specified but not encountered yet.

  default to Spoke to Advisor if no other scenario fits
Call Quality Only fill out if specified, leave blank by default    
Call Type As specified. If not, default to Sales Call Required  
Call Outcome Only pops up if Call Type is “Redemption”. Select as provided or based on context.    
Products Discussed As specified. If not, select None Required  
Opportunity Put Opportunity if specified or mentioned in the note text. Leave blank if not provided    
OTHER RELEVANT FIELDS
Special Instructions Instructions of wholesaler for the Hey DAN team.    
Internal Comments Instructions/Information from the specialist that would be helpful in CRM entry.
Put the dictated time and equivalent timezone conversion. Ex: 10AM +3
   

Follow-up

APOLLO TRANS SPECS  
Types of Notes  


Recorded Notes

 

Meeting notes are dictated and recorded using the Hey DAN app. Plotted into DANA then entered into CRM.    
Types of Service  
CRM Entry SalesForce    
TRANSCRIPTION/PROOFING GUIDELINES  
DANA Fields Interpretation Relevance Critical
Note Type Call Log    
Task Description

Please put contact’s name as dictated and then firm name.
ex. Arya Stark – House of Stark

If no firm was provided, add the firm found in SF.

For multiple notes in one recording .
ex. Arya Stark & Others

   
Task Comments Use to send clarification when doing transcription. If no clarif, leave it blank    
Date & Time

Date of the call. If none is provided, default to the date of recording.

Always set time in ET. Adjust time based on the WS timezone
Pacific Standard Time: +3
Mountain Standard Time: +2
Central Standard Time: +1

Example:
If WS is from PST and meeting t

   
Contacts same scheme as with Meetings and Call Log Required Critical
Account and Location

As specified. Leave blank if not dictated.

If only the State was dictated, capture the State only. (California)
If both City and State were dictated, capture both in this format:
City, [Abbreviation of the State] (San Francisco, CA)
If only street address was dictated, capture verbatim

   
Status
Not Started
Required Critical
Subject

As specified or based on context. Kindly use the defaults below if not specified.

For follow-up with single contacts:
Follow-up with [Contact A]

For follow-up with two contacts:
Follow-up with [Contact A and Contact B]

For follow-up with three or more contacts:
Call with [Contact A] and Others

Required Critical
Direction Leave blank unless specified    
Type

• Email
• Call
• Other

(leave blank if none specified)

   
Assigned to:

As specified default to wholesaler that called in the notes

 

Required Critical
Due Date As specified. If not, default to two business days. Required Critical
Call Results

Based on the context of the dictation

For Email Activity use Email Sent

  May be left blank
Call Quality As specified.   May be left blank
Call Type As specified. If not, default to Sales Call Required  
Call Outcome Only pops up if Call Type is “Redemption”. Select as provided or based on context.    
Products Discussed As specified. If not, select None Required  
Campaign As specified. Leave blank if not provided.    
OTHER RELEVANT FIELDS
Special Instructions Instructions of wholesaler for the Hey DAN team.    
Internal Comments Instructions/Information from the specialist that would be helpful in CRM entry.
Put the dictated time and equivalent timezone conversion. Ex: 10AM +3
   

Opportunity

APOLLO TRANS SPECS  
   
Note Type Opportunity – when creating new opportunities
Opportunity Update – if updating existing opportunities
   
Task Comments Use to send clarification when doing transcription. If no clarif, leave it blank    
Contacts

Verify advisor name through SalesForce.

For Contact Names, capture the exact full name as found in Salesforce.

Ex. If WS only mentioned the John Smith but in SF, you found John Arthur Smith. Use John Arthur Smith.

*Fill out the First Name field only for Contacts for ease of copying during entry.

Required Critical
Account As specified. If not, use the account name in found in SF.    
Text As specified    
Opportunity Name As specified default is (Fund Name – Name of Contact)
Example: HVF III – John Smith
Required Required to be filled out but does not really matter what is in there as the system generates an opportunity name
Products Discussed As specified Required Critical
Stage

Field Sales – Use for Opportunities to acquire a flow of new assets through an intermediary financial advisor, or to secure further funding on an existing investment through an advisor

• Target
• Qualified Interest
• Diligence
• Preliminary Approval
• Won
• Closed
• Investor Onboarded
• Declined (you need to fill out the Decline Reason Category when using this. Use Other and then fill in Decline Explanation if you cannot find a matching category for the reason provided)

Home Office (Institutional/Direct) – Use for Opportunities in which Apollo is attempting to secure distribution for a named Fund via an intermediary firm / platform, or to place a fund on a buy / select / focus list

• Target
• Qualified
• Active Consideration
• Diligence
• Placement Won/Approved
• Live/Allocating
• Closed – Lost
• Declined

   
Total Commitment (MM) if WS said 1 million, you can just put in 1 Required for opportunities marked target you can mark this as 0
Likelihood to Close High, Medium, Low   may be left blank but some users specify a value for this
Est. Close Month As specified Required  
Est. Close Year As specified Required  
OTHER RELEVANT FIELDS
Special Instructions Instructions of wholesaler for the Hey DAN team.    
Internal Comments Instructions/Information from the specialist that would be helpful in CRM entry.    
Exercise Files
Apollo Trans Specs updated 4-8-2026.ods
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